Monthly Archives: July 2014
How to design for large- and grand-format printing
As print demands change, and print service providers are adding large- and grand-format printers to their mix, for the designer, knowledge of how to design for large format printing is important. However, designing for large- and grand-format takes a different … Continue reading
Tips for Successful print-ready files
There was a term used decades ago in print called “camera ready art”, which meant that a graphic artist had created art boards complete with type pasted in place, keylines indicated for screens and photos, and even rubylith layers for what … Continue reading
Print, LinkedIn and the power of Social Media
I’m going to digress a bit from a print-related topic (although I’m sure this post will incorporate aspects of print in it) to discuss the power of Social Media. In a past post, where I discussed the uses of Social Media … Continue reading
Hitting a brick wall…..
I’ve come to an important conclusion: clients are like brick walls. Take a look at the image above. See that the bricks are all different sizes, even different colors? And look at the mortar. Some of it is evenly spaced, … Continue reading
What do YOU know about Benjamin Franklin?
Tomorrow is the 4th of July – without a doubt, the United States’ biggest holiday. We celebrate with block parties, picnics, days at the beach, baseball games, fireworks, and time with friends and family. But since this is a print-related … Continue reading
John Prothero
The Prothero Press 