Monthly Archives: February 2014

The power of saying “Thank You”

Recently we had to take one of our pets into the veterinarian.   It was our first visit to this particular veterinarian, and from what my wife tells me, it wasn’t any different than visits we’ve made to other veterinarians. … Continue reading

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Digital and how it REALLY impacted print.

Most people, I believe, think of the digital revolution in print as being specific to digital presses, which have allowed for short run printing, variable data printing and mailing.  But as someone who’s been in the industry for 3 decades, … Continue reading

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SWOP, GRAcoL and G7: the standards of print

Over the decades, modern offset and web printing (not to be confused with web-to-print) have used standards for color, ink densities, and best practices in order to achieve consistency from job to job, and, even in the competitive environment, printer … Continue reading

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Your proofs don’t match mine. Why?

One of the most consistent issues in print is the comment “your proofs don’t match mine.  Why is that?”  Most of the time these comments are made by folk who are not experienced in print production or print buying.  Sometimes … Continue reading

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