Category Archives: Print History

What is letterpress? And why are we still using it today?

Letterpress is the centuries-old craft of printing that we most associate with the likes of Johann Gutenberg, or Ben Franklin. It is the art of pressing paper against raised type, often with a slight-to-heavy debossing effect, which can create a sense … Continue reading

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History of the Christmas Card

We buy them by the boxful at Target or Hallmark.  We slave over them, writing notes, or do just the opposite, writing nothing.  We get them custom printed with the latest family photos.  Christmas Cards – a nearly $6.5 billion … Continue reading

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Couldn’t resist a print-related Thanksgiving post

Google is my best friend.  Whenever I need to find information, or I am in the “mood” for a certain type of image, I Google it.  And today, on Thanksgiving, I felt like finding vintage printed Thanksgiving cards – and … Continue reading

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What do YOU know about Benjamin Franklin?

Tomorrow is the 4th of July – without a doubt, the United States’ biggest holiday. We celebrate with block parties, picnics, days at the beach, baseball games, fireworks, and time with friends and family.  But since this is a print-related … Continue reading

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Typesetting: A History

In the 21st century, what with word processing programs that allow us to select fonts or line spacing, or more sophisticated page layout applications that allow us to adjust line leading, kerning and tracking, we often forget how type used … Continue reading

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The Value of Starting at the Bottom

I sat at my desk this evening, trying to think of something wonderful to write.  I had planned on starting a series about various facets of post-press finishing, but after Christine Alexander of the blog “dreaming in cmyk” wrote about various … Continue reading

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Digital and how it REALLY impacted print.

Most people, I believe, think of the digital revolution in print as being specific to digital presses, which have allowed for short run printing, variable data printing and mailing.  But as someone who’s been in the industry for 3 decades, … Continue reading

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